Bio
Douglas Cook has led sales, marketing, and management teams since 1988, driving business improvements and financial success by engaging stakeholders to enhance customer value. His focus on increasing sales, margins, and profitability shaped his expertise in business transitions.
As a Certified Exit Planning Advisor (CEPA®), Douglas helps small- to mid-sized business owners develop exit strategies that build transferable value. His executive experience during mergers and transitions deepened his passion for helping businesses maximize value before succession.
Douglas holds a bachelor’s degree in marketing from Western Michigan University, an MBA from the University of Phoenix, and expanded his knowledge through the Executive Education program at Harvard Business School, earning alumni status.
In 2020, he founded Headwaters Strategic Succession Consulting, LLC, specializing in exit planning as well as business and commercial real estate brokerage, offering comprehensive guidance for owners navigating business transitions.
